JUMPSTART 2027 Doors open November 16th. Join the waitlist →
LEARN ✦ CONNECT ✦ GROW

You’re working harder than ever. Your sales should show it.

School of Sellers helps you figure out what’s actually working right now, make a clear plan, and put your time where it pays off. With a community of sellers who get it, cheering you on.

Erin and Ashley raising a toast at a restaurant
WHAT WE BELIEVE

The short version. (We're teachers. We tried.)

Learn

What works now, and what always has.

We stick with the timeless stuff that has worked for years and keep an eye on what’s new, so you’re not chasing every shiny trend (or missing the good ones).

Connect

Every seller gets a seat.

Brand-new or years in, primary or high school, full-time or squeezing it in at nap time. All sellers belong here, and so do all your questions.

Grow

You create. We’ll help with the rest.

Making resources is the fun part. We help with everything around it (SEO, marketing, planning, that spreadsheet you keep avoiding) so it takes less time and you get back to creating.

Built for creatives trapped in an entrepreneur’s body.

NOT SURE WHERE TO START?

Text us. Well, sort of.

We get it. Free group, workshop, work club, summer program… it’s a lot. Tap the answer that sounds most like you right now, and we’ll point you to the right place.

  • Pick the reply that fits
  • Get our honest answer on where to start
  • Tap through. No email required, no pressure

Fun fact: that first text is a real thing. It’s how most of our actual phone calls start.

Erin & Ashley ›
iMessage
Today 9:41 AM
Okay, don’t be mad at us, but we have an idea…
Tell us what’s going on with your store, and we’ll tell you where to start.
Tap a reply
TWO WAYS TO GROW WITH US

Plan your year once. Keep growing all year.

BUSINESS PLANNING WORKSHOP
Jumpstart

Have your whole year planned before January 1st even hits. Jumpstart Your Year turns your own TPT numbers into a clear, dated plan for every quarter.

  • Starts December 1st, every year
  • 90 minutes or less, plus two live sessions
  • $97 · doors open November 16th
Explore Jumpstart
QUARTERLY WORK CLUB FOR SELLERS
Ignite

Weekly missions that take the guesswork out of “What should I work on today?” so your ideas turn into finished work, alongside sellers who get it.

  • A new mission every week
  • 20% off Jumpstart and an early look before doors open
  • $97 per quarter
Explore Ignite
“…So amazing for this ADHD-er who often stalls out at the planning phase.”
JUMPSTART STUDENT
“It was like a therapy session in the best way.”
JUMPSTART STUDENT
“Thank you for helping me step into the new year with clarity and confidence!”
JUMPSTART STUDENT
“I have 50% more sales and views this month than in April of last year. I haven’t outperformed a month from the previous year since January 2023.”
IGNITE MEMBER
“Can I just say how much I LOVE the Google Docs and resources you give us as bonus tools?! They make everything so much faster for me!”
IGNITE MEMBER
YOU MIGHT KNOW US FROM

The TPT Forward stage, and a lot of sellers’ planners.

10x
Speakers at TPT Forward
2026
Erin gave the TPT Forward closing keynote
1,000+
Sellers have planned their year with Jumpstart
Erin on stage in front of the TPT Forward sign
Erin on the TPT Forward stage
Erin and Ashley wearing presenter badges at TPT Forward
Presenters, badges and all

Hi, we’re Erin & Ashley.

Erin is the founder of School of Sellers, and Ashley is half of her brain. We know exactly what it’s like to run a creative business. The ideas never stop. The to-do list doesn’t always keep up.

So we built systems and a community where things actually get done, without asking you to stop being creative. Here, the idea-a-minute, not-always-organized, occasionally-off-task spirit is welcome. We just help you point it somewhere.

Erin and Ashley, cut out like a paper sticker
FUN FACT

Most of our phone calls start with:

“Okay, don’t be mad at me, but I have an idea…”
SOS GIVES BACK

This community has given us so much. We give back.

Growing a business is better when we lift each other up along the way.

See how we give back →

The Barbara Balius Scholarship

In honor of our dear friend Barbara Balius, we offer a scholarship that opens the door to School of Sellers for a seller who could use a boost. Barbara was generous, kind, and full of light, and she wanted the best for everyone.

How to apply →

Empowering Every Seller

We believe every seller deserves support, no matter the size of their store or where they’re starting from. That’s why so much of what we share is free.

Join the free group →
Three friends sitting at a cafeteria table with lunch trays

You CAN sit with us.

No cliques, no burn book. Just TPT sellers saving you a seat.

Four TPT sellers smiling together at TPT Forward
FREE

Start here: the School of Sellers Facebook group.

Ask questions, share wins, swap ideas, and talk through what’s changing on TPT with sellers at every stage. No cost, no catch, just your people.

Save me a seat

Half business school, half group chat.

Questions

Who is School of Sellers for?

TPT sellers at every stage, from brand-new stores to sellers who’ve been at it for years, and especially creative people who have more ideas than hours.

Is the Facebook group really free?

Yes. It’s free to join and it’s the best place to start if you’re new to School of Sellers.

Where can I keep up with TPT’s changes?

Join our email list below, and join the free Facebook group, where we talk it through together.

Questions about Jumpstart, Ignite or Summer Blueprint? See program questions →

JOIN OUR EMAIL LIST

Seller tips, straight to your inbox.

Real talk about running a TPT store: what’s changing on TPT, what we’re hearing, and what we’re doing about it. You’ll also get first word when Jumpstart and Ignite open.

No spam. Unsubscribe anytime.