You’re working harder than ever. Your sales should show it.
School of Sellers helps you figure out what’s actually working right now, make a clear plan, and put your time where it pays off. With a community of sellers who get it, cheering you on.
We stick with the timeless stuff that has worked for years and keep an eye on what’s new, so you’re not chasing every shiny trend (or missing the good ones).
Connect
Every seller gets a seat.
Brand-new or years in, primary or high school, full-time or squeezing it in at nap time. All sellers belong here, and so do all your questions.
Grow
You create. We’ll help with the rest.
Making resources is the fun part. We help with everything around it (SEO, marketing, planning, that spreadsheet you keep avoiding) so it takes less time and you get back to creating.
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Built for creatives trapped in an entrepreneur’s body.
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NOT SURE WHERE TO START?
Text us. Well, sort of.
We get it. Free group, workshop, work club, summer program… it’s a lot. Tap the answer that sounds most like you right now, and we’ll point you to the right place.
1Pick the reply that fits
2Get our honest answer on where to start
3Tap through. No email required, no pressure
Fun fact: that first text is a real thing. It’s how most of our actual phone calls start.
Erin & Ashley ›
iMessage Today 9:41 AM
Okay, don’t be mad at us, but we have an idea…
Tell us what’s going on with your store, and we’ll tell you where to start.
The TPT Forward stage, and a lot of sellers’ planners.
10x
Speakers at TPT Forward
2026
Erin gave the TPT Forward closing keynote
1,000+
Sellers have planned their year with Jumpstart
Erin on the TPT Forward stagePresenters, badges and all
Hi, we’re Erin & Ashley.
Erin is the founder of School of Sellers, and Ashley is half of her brain. We know exactly what it’s like to run a creative business. The ideas never stop. The to-do list doesn’t always keep up.
So we built systems and a community where things actually get done, without asking you to stop being creative. Here, the idea-a-minute, not-always-organized, occasionally-off-task spirit is welcome. We just help you point it somewhere.
FUN FACT
Most of our phone calls start with:
“Okay, don’t be mad at me, but I have an idea…”
SOS GIVES BACK
This community has given us so much. We give back.
Growing a business is better when we lift each other up along the way.
In honor of our dear friend Barbara Balius, we offer a scholarship that opens the door to School of Sellers for a seller who could use a boost. Barbara was generous, kind, and full of light, and she wanted the best for everyone.
We believe every seller deserves support, no matter the size of their store or where they’re starting from. That’s why so much of what we share is free.
TPT sellers at every stage, from brand-new stores to sellers who’ve been at it for years, and especially creative people who have more ideas than hours.
Is the Facebook group really free?
Yes. It’s free to join and it’s the best place to start if you’re new to School of Sellers.
Where can I keep up with TPT’s changes?
Join our email list below, and join the free Facebook group, where we talk it through together.
Real talk about running a TPT store: what’s changing on TPT, what we’re hearing, and what we’re doing about it. You’ll also get first word when Jumpstart and Ignite open.