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How Being a Teacher Seller Has Impacted Me: Teacher Seller Stories | Episode #53

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Episode Summary

Join me and Shannon Betts of RDNG as we dive into Shannon’s story and what being a teacher seller means to her. Learn how Shannon’s teacher business has helped her overcome some of her greatest challenges both in and out of the classroom.

How Being a Teacher Seller Has Impacted Me Erin Waters School of Sellers

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Introduction to the Episode

Erin: I would like to welcome you to the show where we talk about life as a teacher seller, what it means to be on TPT, and everything in between. Today is our next part of our Back to Basics podcast series where we talk about things that we do early on in our business. And we are very much returning to the basics of TpT which is hugely valuable to all of our seller listeners who are listening right now who have just started their store, maybe you’re just thinking about starting a store. But it’s also great refresher content for my friends who have been selling for years and years and years. There’s just really never a bad time to remind yourself about the best practices and things we should be trying to do and also things we should be avoiding.

Today our guest is Shannon who is on TPT under the store name RDNG. She is a reading and literacy guru and one of my dear friends. I actually met her when she was a student in the School of Sellers Finishing Framework course last year. Shannon has been so open and gracious in the way that she has shared her experience in the School of Sellers community. I knew she would make a great podcast guest as we reflect on things that we did earlier on in our business and also the way that we are growing our business moving forward. So without further ado, I’d love to welcome Shannon. Let’s get a little introduction, Shannon. If you want to tell us about yourself, give us a little background, TPT or personal, whatever you want to share with us today.

Shannon: I’ve been a classroom teacher and reading specialist since 2002. I started my business in 2016 and not actually as a TPT business. I thought I was going to create a digital app to teach kids how to read. Then my funding fell through. So then I started to pivot and try to turn my digital activities to print activities. That’s where I found TPT.

I’ve been working very slowly building products and other resources for the last five years and I’ll get into that, kind of the good things and the bad things about the last five years in our conversation. But I’ve also still been working full-time in schools and being a mom of young children and going to the soccer field all the time. So I have a very real TPT journey of how I’m trying to fit into the margins of my life. I also have a podcast called The Reading Teachers Lounge. That’s one of the things that has come out of me starting my business since 2016. So my website is ReadingDevelopment.com. My TPT store is called RDNG. And on Instagram and Twitter and Clubhouse, I’m @RDNGDevelopment.

School of Sellers Seller Stories How TpT Impacted My Life

Erin: I think one of the things that you said that I absolutely love is just trying to fit TPT into the margins of your life. I think that’s the perfect description. Because nobody starts TPT thinking this is going to be the only thing I’m going to be working on for the next few years. Like you really have to try to make it fit into all of the different areas of your life. So I love your perspective especially as a working parent because I think so many people can relate to that. I think when we’re first starting out, it’s why would I want to add one more thing to my plate?

I think we quickly realize as sellers that starting TPT, it’s more work but it has a lot of positive impact on our life as well. Sure, it can be busy and stressful and all of that. But I just love seeing the positive effect that TPT has on so many people’s lives beyond the obvious. Like sure, I make enough money to get an extra coffee every week or something like that. It’s just so much more than the financial side for so many people. If you had to pick the biggest positive impact that TPT has had on your life so far, what would you say it is?

What is the biggest impact that TpT has had on your life so far?

Shannon: Ooh, I don’t know if I can pick one so I’ll probably say a couple. It’s helped me grow as a person. I went in with blinders. I just thought it was just making products and you don’t really know. If I had known how much went into being a seller, I might have waited a little bit longer to start my store when I had more time. But I didn’t quite know what I didn’t know, like all the covers and previews and all the extra marketing and things like that. But it has helped me grow my creativity, being really confident. To be able to market yourself, you have to be confident in speaking about your expertise as a teacher.

It’s also, it used to be the only way you could make more money as a teacher is to go in administration and I do have my administrator’s license. But that’s nothing I ever really wanted to do. And so I like that it has allowed teachers to have more influence, change the trajectory of their career, and kind of design a career of their choice where they might teach part-time and then do TPT part-time, they might start a side coaching business and things like that. It’s offered a lot more options to us as teachers than there used to be. It used to be you’re a teacher, you’re an administrator. That was it.

Erin: Right. There’s just some sense of empowerment that teachers don’t get enough in the classroom. I think that once you start going through the motions of having your own business, it’s like oh, I’m worth so much more than sometimes what you’re made to feel like in the classroom because there’s so many challenges facing teachers these days. So to have that little extra something that makes you feel good and makes you feel really proud and it’s something that you can share with the world is just a really unique feeling.

Shannon: I needed that extra validation actually because I have been demoted a couple times in school buildings for being too outspoken and advocating for what’s best for students which isn’t test prep and focusing on students’ learning and not always going with the dog and pony show and the company policy and everything. That angered a lot of people in my school buildings. So it’s been nice to get that kind of external validation from other teachers that think about best practices and what’s best for students and I found a more global community where I don’t feel so alone like I did in my own building.

Erin: Right. I’m so sorry you went through that. But I I’m happy that you’re sharing it because I think that’s going to resonate with a lot of teachers listening especially this year. I can’t speak from personal experience so I’m not even going to pretend to know what this last year, year and a half has been like. But I think that’s a really kind of hidden benefit of TPT is that just the internal aspect of it, growing as a person and also being able to kind of break out of the mold that so many schools tend to put teachers in. Because I think there’s just a lot of restrictions these days on us and being able to create products that other teachers can use and that they’re good products and they’re going to be good for students is an incredible feeling.

Shannon: Yes. And the things that got me in trouble at school were actually qualities that helped me in my TPT business because I don’t have that fear about just being quiet. I will be outspoken, I will speak up for what’s right for students. I think Angela Watson is a good model of that where she has become an advocate for what’s best for teachers and taking care of them and that we need to serve our own needs and we need to have a full cup before we can serve our students.

I’m not doing what she’s doing but I feel like just the fact that she’s able to speak the truth right now and able to say this is not okay for students, this is not okay for teachers. And that’s what I was doing in my own building and I was getting in trouble for it. But it’s helping me in my TPT business because the more I tell the truth in my TPT business and in my brand, the bigger it grows.

Erin: I have actual goosebumps right now because we’ve never spoken about Angela before. You and I have never conversed about her. But she is one of my biggest like role models in so many ways. And I’ve probably never even said that out loud but I’ve always just admired her honesty. And you’re right. She provides a voice for teachers that can’t project their own voice while they’re still in the classroom. And she has just, I remember seeing her speak at my very first TPT conference and it was just like life-changing for me. And she has, is she doing a podcast these days still?

Shannon: Cornerstone for Teachers. She might have changed the name of it a little bit now. So funny story, I met her at a conference too and I stopped her at a cocktail party. I like grabbed her arm and said, you’re Angela Watson and you’ve saved my teaching life. And she was like yes, I am Angela. Happy to help. But then she was totally gracious and awesome and we’ve had a number of conversations since then. Because I did her 40-hour work hour. So I actually did her 40-hour teacher work week program the year I started my TPT business.

And it saved me because first off, I wanted to learn, like okay, she figured out how to sell things to teachers. So I want to know how to do that because she does it in a very authentic, calm way, like not salesy at all. And I buy everything she releases. So it’s like okay, how does she do that? But then also, I needed that program because right after I started my TPT business, I got demoted back in the classroom from being a reading specialist.

So I was like oh wow, I have much less time than I used to. And that program helped me and I’m not an affiliate or anything. I’m just saying this because I did that program. I happily paid for it myself. But that program helped me find, like I really did just work 40 to 43 hours a week after that when I was working 50 to 60 hours a week in teaching and then I had some time to work on my TPT business.

Erin: I forgot she had the 40-hour work week for teachers. I think that’s incredible and I think that learning how to budget your time is probably what most of the teachers struggle with and that’s like the root of a lot of our stress and problems I think when we’re in the classroom. Even out of the classroom, I mean we all struggle with time management. But it kind of leads us into our next point because I was going to ask you about starting out on TPT.

You mentioned two things just now about taking courses and also infusing your voice into your brand and like being honest with your audience. And when we had talked earlier about what you would have done differently starting out your TPT business, those were two of the things that you kind of mentioned. So could you tell us about that? I know that we’ve spoken about it. But looking back on how you started your TPT business, what are some things that you wish you would have done different?

What are some things you wish you would have done differently in your TpT business?

Shannon: I did take that course from her. But I didn’t take any other courses those first two years. So I was just trying to make TPT products on my own from 2016 to 2018. I had no other TPT seller friends, I wasn’t even in a TPT seller Facebook group, I didn’t even know those existed. Like every now and then, I’d go on the forum and that was it. And there were no other TPT sellers in real life I knew. And so I was trying to just, I mean my first covers were just like a snapshot. Like I don’t even know if it had the title on it. I had these very weird titles. Like one of them was called Space Oddity which is like a David Bowie album. Like nobody’s going to search for that. Why did I call a product that?

And then my previews were really bad. I wasn’t explaining what people needed to know, what the product needed to have. And even though I was a TPT buyer, like I wasn’t approaching the business like a business owner where I wasn’t looking at products that people buy and going, oh well, I should probably do that too or something similar because that makes me want to buy their products. So I should probably put that in my product.

I just thought, oh, I’m a good teacher in real life so people are going to want to buy my products. But I wasn’t, I mean, I wasn’t approaching it like a graphic designer, like a marketer, like a copywriter. I didn’t know about the SEO and the titles and things. So it took me two years. And then I went to my first conference and the people that I met at the conference were like you must take a course. They looked at my store and they were like you need to learn the basics. And I did.

My little mountain on TPT is just like flatlined for two years and then you start to see a little a little mountain go up with sales. I mean you can pinpoint when I started taking a course. And then you can pinpoint even a year later when I really started to take it more seriously and build my products and then start to be more present. So that’s one of the things.

It’s just I wish I could not waste those two years of just trying to do it on my own because I think I would have had more products at that time especially because I was in the classroom. So I could have taken a lot more photos of my students. I could have done a lot more things that I was making for my class and just make it a little bit nicer for TPT. And then it would have already been a product in my store. So I wish I had learned about the basics sooner.

Being Authentic and Showing Up in Your TpT Business

And then this has only happened the last year. So like then it took me another three years to kind of realize this. That I needed to show my face as my brand which Clubhouse, just in the last like two months, has really shown me that. Like that the more I’m authentic as myself and speak my story and what’s going on with my business and what I know about reading, that seems to resonate with people and people can tell when you’re being authentic and true. And so I’m starting, I’ve been doing that on my podcast. I started my podcast in 2018 right after I started taking that course and after that first TPT conference. And that was actually because of Angela Watson and Jennifer Gonzalez because they invited me to a little TPT gathering and we started talking about podcasting.

And so that’s what made me start my podcast at that time. So that’s one thing is that like I wasn’t scared even as a brand new seller and I’d made like ten dollars. I’d approach the bigger sellers. I was like teach me what you know. Like help me get this thing and that really helped me. So at least I didn’t have that fear. But I’m just starting now to realize like getting over the fear of like I haven’t done reels, I haven’t put my face on any of my Instagram stories, I haven’t put my photograph or selfies very often except that like yearly like hey, this is who I am on Instagram a picture.

I just added my face to my logo and I’m starting to like show up more as myself. So I wish I’d done that sooner because teachers buy from teachers and I didn’t think about that. I tried to have like a very corporate name and logo at the beginning because I wanted to be like, I have goals. I want to be a big business one day. And so I thought oh, I need to look like that now. But really you have to be a person first. And even when I become a bigger business, I need to still be the person behind it.

Take a Course to Learn the Basics of Being a Teacher Seller

Erin: That can be hard to remember and hard to learn. You mentioned there are so many hats that teacher sellers wear. And obviously, it’s not realistic to learn how to wear all of those hats right at the beginning. But the more you can, the better off you’ll be. But at the beginning, just getting that first product out and created feels like a huge accomplishment. And it is. It’s a huge accomplishment but then it’s like all the other stuff that we have to remember. Like you said, like the preview, the covers, and all of that stuff is just a lot at once.

So I think the suggestion of taking a course earlier on is amazing and I think that’s probably, like when newer sellers hear that, they’re like oh the last thing I want to do is spend more money because I’m already paying for the premium membership, I’m paying for clipart. There’s all of these expenses that you don’t have and all of a sudden, you have them. So the thought of spending money on a course seems ludicrous. But you’re really saving yourself so much time by taking a course and I think one of the things that I realized at the beginning, is that my time as a seller is worth money. So it’s like if I could save myself hours upon hours by taking a course rather than trying to DIY it, that is actually worth the price.

Shannon: It is. I mean they pay for themselves pretty quickly. I think like if I had been part of TPT in like the first four years, you could put anything up there and it would get noticed in search and it would get bought. But it’s a big marketplace now. I don’t even know how many sellers there are. Like I keep thinking it’s in the ten thousands but like it could be more. I don’t know.

Erin: Oh no. I think it’s like in the hundreds of thousands.

Shannon: Geez. So to get something noticed in the TPT search engine, to get something noticed in Pinterest because there’s a lot of similar products out there, it’s hard to even create a unique product at this point, like you have to have all the basics mastered especially because the TPT buyers are savvy and they know when they’re buying from someone who knows what they’re doing or not.

Erin: I mean, like you said earlier, like another way to stand out too beyond knowing the basics is infusing your personality. Because like you said, I mean there’s probably, I look at my top seller in my store and there’s probably like hundreds of products just like it out on TPT. So it’s like that gives you the idea of the kind of competition you’re up against.

At that point, they can get the product anywhere but if you can kind of attract them with your personality and they know that they like who you are as a teacher and what you stand for, you just kind of, that’s how you get the leg up on competition in addition to obviously SEO and making sure your titles and descriptions are… I love talking about mistakes because we learn from them. But I mean there’s also value to be had by looking at the things that we did well earlier on too. So I mean you were doing tons of things well at the same time you’re making these mistakes. So tell us what you did well that you would never take back from the beginning of your TPT journey.

What is something you did right for your teacher seller business from the beginning?

Shannon: All right. One thing I did, well, I did start an email list and I got a website from the very beginning. I haven’t really nurtured them very much but I have had those pieces in place since the very beginning. I love my domain it’s ReadingDevelopment.com which is my brand. And so I really like that. Then I saved, I’m not using them yet, but I bought ReadingDevelopment.org just thinking in the head if I ever want to do like a non-profit or a foundation or something. Then I also bought ShannonBetts.com just in case I need that down the road. So I’m happy that I did that.

And then the biggest thing that I did that really has helped my business is my podcast. Because even when, I still don’t have a full store. I really don’t. I mean I do not even have 50 products yet and there’s just a handful that are like selling regularly that bring me income now. But I have built a brand just on my podcast and I’m very proud of that. I realized that blogging, my passion just didn’t come through when I was writing about literacy in my blog.

So I realized what wasn’t working pretty quickly and I’m like let me just start a podcast because I love talking about literacy. That has grown steadily and it’s my favorite thing about my business. So you have to just try out different things. And like I’m not on Pinterest very much, minimally on social media. But I show up regularly in my podcast. So if you just pick one place that you show up, people can get to know you and learn about your business and your brand and what you know.

Erin: I love that suggestion because you’re going to be surrounded by so many messages of all the things you should be doing. So it’s nice to hear from people that have had success with something like a podcast instead of a blog. You don’t have to commit yourself just to what everyone else is doing and I think it’s all about what works best for you. And I love your domain tip because I’m also a serial domain collector. I probably have way too many. But it gives you a nice peace of mind knowing that down the road, if you want to use certain domains or websites for your business, you already own them. And they’re what? Like 12 a year most of them.

Shannon: Exactly, exactly.

Erin: So it’s like it’s not the worst thing in the world to latch onto those. So if you are earlier on in your business or you have like a new project in the works, I recommend, like Shannon said, grabbing those domains now so that you don’t have to pay an exorbitant amount later on, right?

You don’t have to know exactly where you’re going with your TpT business from day one…

Shannon: Yes. That does bring me back to one mistake I did make. I spent probably $2,000 just in researching intellectual property with the IP attorney because I thought I had to brand certain things and trademark certain things right away. But it wasn’t even products that were selling yet and it wasn’t, like already everything is pivoted so much. Like if I had even spent the money to do copyright those things, it wouldn’t even make a difference.

But I spent money just consulting with the lawyer and trying to learn about all that. And like I said, it’s because I thought I was starting out as kind of a really big business and like what I’ve realized—and like I just redid my logo, I’m in the process of redoing my website—is to every stage of my business now, I’m just committed to like I’m going to define it exactly as it is in the present because I had some branding that was going to be like in the works and going to be later that it wasn’t even done.

I was trying to brand with the stuff that wasn’t even done yet because I was wanting it to be there later. And it’s like no, it just needs to be where I am right now and then I can always, as the business grows and changes, I can just re-change it later.

So if you are a teacher in the classroom, just be that teacher in the classroom and that’s your brand. It doesn’t have to be what you think it’s going to be five years from then or ten years from then because it constantly changes. I’ve pivoted so many times my business it’s hard to even keep track of where I am now. But I am just like this is where I am right now and that’s what I’m putting on my about page on my website. That’s what I’m putting on my about page on all my products. Not where I want to be but who I am right now when I’m speaking to you.

Erin: Yes. I love that. I think that there is no good that would come out of trying to be someone you’re not in any aspect of life, business, personal, whatever. But like it’s a huge pet peeve of mine because I told myself, I said, if I’m ever that teacher that leaves the classroom to do TPT full-time, I’m not going to sit here and pretend that I’m still teaching full-time in a classroom. I’m going to be honest and say I’m doing TPT full-time. And if people don’t like that, then that’s unfortunate. But to me, that’s a way better angle than trying to attach yourself to this idea of who you want to be. It’s just much better to own it in the present. Yeah, for sure.

Shannon: Yeah. So I think that that helps with that authenticity with the brand too.

Erin: Absolutely, absolutely. And you’re right. I mean and teachers are smart. They’re going to know if you’re being authentic or not. I think that it’s just smart for everybody involved to think about who you are now and then don’t be afraid to pivot though. That’s a natural part of the business experience. So.

Shannon: Yeah, I mean I’ve heard that just listening to other sellers on your podcast is just people thought that they were going to start making math products and then that’s not really what took off in their store and they ended up doing centers or something else. And that’s really, you find out, you have to experiment, you have to try out.

That’s the other thing too that I’m still working on is like I’m so scared to make design choices because they don’t look as good as some of the other people’s in the community. That like sometimes I’ll wait and not do a product because I don’t think it looks good enough yet. But at the same time, you don’t get better at the design until you do it and that’s this little known secret. Like you can’t just keep. You only learn by doing it. So you’re actually going to have to go through the chevron stripe space. Like even if it’s not chevron stripes, like you have to go through the cringey products to get to the better ones.

Erin: That is very true. There are some mistakes that are unavoidable and they’re almost not even mistakes. One of our SoS members, Chandra, she referred to them as rites of passage. It’s like one of your rights of passage into the TPT world. Like we can only help you so much and we’re happy to. But it’s like raising a teenager I imagine. Like they’ll realize later on that you were right but sometimes they have to figure out their own mistakes first. And who knows? Maybe that’s the teenage phase of TPT, just those little things that are going to happen no matter what. But you’re so right. Like that’s the only way to grow with things like that.

Shannon: It’s just to do it. You have to just make covers over and over and over and then it starts to get easier. And you have to make previews over and over and over and then it starts to get easier. And you write descriptions over and over and over and then it starts to become more natural.

How Being a Teacher Seller Has Impacted Me

Erin: Yes, absolutely. Well, I didn’t prep you for this part of the conversation. But I have a little lightning round where I’m just going to ask you quick questions if that’s okay. They’re easy ones though. Tell us your favorite color.

Shannon: Purple. But it’s not in my store at all.

Erin: Favorite food?

Shannon: Toast.

Erin: Really?

Shannon: That’s boring. But I love toast so much.

Erin: Like a specific type of toast or all types of toast?

Shannon: No. I mean it has to be gluten free. So like I didn’t even have toast for like four years until I found a good brand. But like I just love like the smell of toast, the crusty, I just love it so much. The little buttery bits. It makes me so happy.

Erin: I love that answer. That makes me want some toast.

Shannon: My grandmother made this really special toast. She used to like make it in the oven with like these four pats of butter, little squares and like anyway. So there’s good memories for me.

Erin: I grew up on cinnamon sugar toast. We would sprinkle it on. Super, super healthy. But…

Shannon: No, that’s good stuff.

Erin: I make it for my kids.

Shannon: We would make it. So like my brothers and sisters, we would make cinnamon toast in the sandwich maker like in the 90s. We were like, oh, let’s put a whole bunch of butter and cinnamon sugar in. Then like a smush sandwich with it. That was good.

Erin: Yum. Okay. PC or Mac?

Shannon: Oh, PC.

Erin: Okay. Desert island TPT edition. If you were stranded on a desert island just for a month, you know that you’d be rescued after a month, what are three things that you would bring to help you with your business?

Shannon: Have internet. Canva. Okay. Canva because you can make everything on that and PowerPoint. And then a camera to take photographs. But then if I didn’t have a printer, I don’t know, I couldn’t take the pictures.

Erin: You could post them online though.

Shannon: There you go. Well, then I could just take screenshots with my computer. Then I wouldn’t even need a camera. You know what? I would bring my sketchbook. Like I have to, you know this and I don’t know if everybody else does, but like I had a brain injury. This is another thing that’s made like my TPT business kind of weird. But in 2019, I had a brain injury. And so the last two years have been very strange trying to like, I’m better but I’m still not how I used to be and like my brain has changed. So I’m not as good at abstract thinking as I used to be. I used to be able to plan a product in my brain like just from start to finish. I could visualize it and I can’t anymore.

So now I actually sketch a lot and then I build models. Like I actually will print the clipart and cut it out and I print the background and like I even will do little like word boxes and stuff and like move them all around the page and like I’ll print out covers and like try to make it look like it needs to. And so I’m definitely more like a tactile learner than I used to be. So I would bring my sketchbook.

Erin: That is fascinating. Well, that’s just another reason why I think your journey is so unique and impressive, that you just are championing yourself through any challenge that life throws its way. But I love the sketchbook.

Shannon: Thank you. Well, so many people have said like from the beginning when I had my injury, like just stop your business. Because I left the classroom and now I’m working at a private school instead of a public school and I’ve had to work part-time and then I’m working full-time. But the next year I’m going to work even less part-time than I did before and focus just on my business. But so many times in the last two years. My therapist, my neurologist, my parents, my friends, my husband. They’ve all been like stop your TPT business. Stop your business. And I’m like I would never forgive the driver of my car wreck if I gave up my business. I was like because you cannot put a value on my business and what it brings to me.

I was like it’s worth millions of dollars to me. Like I would never forgive the driver of, the tow truck driver if I had to stop my business because it’s what gives me life. Like even though it gets hard and I mean sometimes I’m just like okay, I’m not making products for three months because I’m too tired. My podcast listeners know, like there’s been like a lot of breaks here in the last two years. But then I keep coming back to episodes and I’m going to keep coming back because like I feel like this is what God’s called me to do. This is where I’m supposed to be going as an educator. And so that’s what, anyway, it’s just a non-negotiable. I’m not going to quit my business.

Erin: I love that. I mean I know it’s hard but I think that is totally the right call. And I just think that’s amazing.

Shannon: Thank you. So I guess that goes back to the beginning of like you asked like what has it brought me. I guess that’s just brought me empowerment. Like the business has become part of who I am, like even more than I used to be Ms. Betts, the teacher. And now I’m Ms. Betts, more than that.

Erin: Right. Well, I mean you were a teacher but your business, teachers are replaceable unfortunately. But you can’t replace yourself in your business because, like you said, like you are the business which is an amazing thing. A lot a lot of pressure but I mean I think you’re living proof that you can really weather a lot of different storms with your TPT business and it can still bring you so many benefits beyond just your standard like a few dollars extra a month.

Shannon: Right. Well, like when you feel, like when I hear from the podcast listeners either through Instagram or email or whatever way they contact us, like I realize like I’m having impact way beyond the 25 students who were in my classroom walls. And that’s what keeps me going is that they want more products, they want more resources, they want more blog posts, they want more podcast episodes. Like these teachers want this knowledge and want to learn.

The Reading Teachers Lounge on the podcast has become more like a professional learning community at this point. Like it’s even pivoting more from a podcast to something different. And so I’m paying attention to the business and kind of where it’s going and things like that. But that’s what’s kept me from quitting is just knowing that there’s teachers out there that care. I was replaced so quickly from when I left the school. And that’s good for the students. I mean they needed a teacher there. But at the same time, I was just like, oh wow, I gave a lot of myself to that building for many many years and then bye.

Erin: There’s a lot of work to be done on the interpersonal side of teaching in schools for sure. And for students, I mean that is definitely a deficit. And so this brings me, I had one last question to ask for the lightning round. This is like the perfect segue into the next one and this is a tricky one. If you had to describe being a teacher seller just with one word, what would you choose? And it could be something you’ve already said.

Shannon: Perseverance.

Erin: I love that. Oh, that’s so good. Shannon, thank you so much for being here today. This has been so amazing. I literally think I just want to just talk to other sellers every single episode from here on out because it’s just so great hearing from other people who are going through the same experience but at the same time a totally different experience. I mean no seller path is the same.

Shannon: They really aren’t. That’s what’s fascinating about meeting people at the conferences and getting to know them. Nike now I am in a bunch of the Facebook groups and like I did join your course. Yours wasn’t the first course I joined but it’s the one that really where I finally met like my TPT friends and things like that and like started to take the business forward even more. And you realize like it’s fun having teacher colleagues but then it’s really fun having Teacher Pay Teacher colleagues because we’re the only ones who understand how many hats we wear in the business and like all the different things that we have to do that goes into making a product.

Conclusion

Erin: Shannon is seriously always a pleasure and she is just a little ray of sunshine. I smile whenever I get to talk to her. So I hope you enjoyed the show as much as I enjoyed talking to Shannon. If you are listening right now and you want more information about starting a TPT business or you’re one of those sellers that have been around the block and you’re really enjoying all of this refresher content to make sure to check out School of Sellers Foundations.

You can grab a bunch of free tools for teacher sellers, you can tune into the other episodes in our Back to Basic series. You can also learn more about our upcoming course for teacher sellers called Foundations. It’s your one-stop shop for anything you need to know when you are first starting out your TPT business. Thank you so much for listening and I’ll see you here next week!

Looking for another way to get this episode? Download the transcript for How Being a Teacher Seller Has Impacted Me with Shannon Betts here!

How Being a Teacher Seller Has Impacted Me

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